Post by Nicky King from Bobby Rabbit


With summer just around the corner, it’s time to introduce you to one of our favourite new fashion brands for kids – Mr Wolf.

Mr Wolf is British-born and bred, created in less than one year by Fashion Designer Alexandra Cobb and former TV Editor and now Children’s Portrait Photographer Ben Hanley.

The collection is a mix of cool, quirky and playful prints in vibrant, eye-catching shades of pastel lemon, sherbet orange and dusky pink teamed with grey and monochrome: In other words, perfect for summertime!

And of course, Mr Wolf himself is the star of the show.


From vests and t-shirts to harem style pants and playsuits, we love that the mix-and-match collection is so unisex! We’ll be buying this wolf print playsuit (one of our favourite Mr Wolf pieces) for our daughter AND our son to wear:


There are dresses too – just perfect for playing outside or in:


And everything is made Britain from the softest jersey cotton – cool, cosy and comfortable to wear.


So much to love! And it looks as though we are not the only ones… Mr Wolf was crowned runner-up in the prestigious ‘Rising Star’ awards at Bubble London recently, and has also been spotted and championed by international trend forecasters WGSN. All in the space of a few months.

Their first collection is already selling out quickly – so hurry on over and take a look! We promise you won’t be disappointed.

Nicky King is the founder of the amazing brand new shop Bobby Rabbit. Her boutique ‘for little treasures’ offers a magical collection of toys and home accessories for kids, from teepee beds to toy tents; bunnies to bedding. Every single product has been hand picked to spark little imaginations and create lifelong memories. Check it out on Instagram, Pinterest, Facebook, Twitter and say hello!